Tell us a bit about you?
I’m Louise. I love running, strong black tea and anything to do with personal development (ok and handbags!). I’m a wife and mum to an irresistible toddler and step mum to 3 fantastic young adults.
Tell me a bit about what you were doing before you got in contact with Business Jump?
I worked for about 17 years in the corporate world, primarily in training and leadership development. I’ve helped many people at all levels understand themselves better, overcome obstacles and be their best. I just loved it, and was a happy workaholic.
Why did you want to start your own business, what is your why?
When I was pregnant, I completely expected to return to work after a year of maternity leave, perhaps even sooner. I couldn’t imagine not continuing with my corporate career. No one was more surprised than me, when I couldn’t bear the thought of leaving my son with someone else. I just felt there was something else in store for me in terms of work and wasn’t concerned about resigning at all. I knew it was the right thing to do. Working for myself had always been an option in the back of my mind, so I decided to do some independent consulting. That was a great way to work more flexibly and spend less time in the office. However, I was trading time for money and I still didn’t want to be away from my son too much and couldn’t see that changing.
Over this same period, I’d been on a mission to meet other mums because I was relatively new to Melbourne and didn’t have any mum friends. I realised that every mum was struggling with something, even if it didn’t appear that way at first. We’re all trying our hardest to do our best but we’re learning on the go and are confused by all the conflicting information, unrealistic standards and opinions out there. Even when we have a desire to improve our situation or ourselves, mums are so time poor that doing the research to find answers is challenging. Since I love to help people, I often found myself talking through problems and offering encouragement and suggestions. Mums would ask me for advice. I started to see that my skills and experience in empowering and helping people through education and coaching, could be useful in a different way. I had this deep desire to help mums feel supported and inspired, and to believe in them, until they could believe in themselves
How long had you wanted to start a business before you actually took action and took the jump?
I’d been mulling it over in the back of my mind for about 6 months when I saw a Facebook ad for Business Jump. I checked out the website, and just felt compelled to talk to Natasha, even though I really wasn’t clear on what I wanted to do yet. I was looking for options.
How did it feel when you decided to take the jump and signed up with Business Jump?
I’ve been working on following my intuition over the last couple of years and it was definitely an intuitive decision. My husband wanted the figures and details. I provided them but kept telling him “I just feel like this is the right thing to do.” After speaking to Natasha and signing up, I felt exhilarated but also terrified! I think that’s what Tara Mohr is talking about when she explains “yirah” in her book “Playing Big”. Yirah is the fear that you feel when you step into your dreams and inhabit a larger space than you are used to. Because you are led by passion, you also suddenly possess more energy that you had before.
My business is More to Mum. Through More to Mum I am so fortunate to help mums of young children lead happier and more confident lives. How? By supporting them to develop a helpful mindset, realistic self-care habits and to make the practical things in life easier. Right now, I’m primarily blogging and running a private Facebook group for mums. Later this year I will start releasing online courses for mums addressing these same areas, so that they can go deeper, in a manageable, supported way.
How did it feel when you got the reins to your business to take out into the world?
Again, it was exciting and terrifying. The world of online business was so new to me and I had no idea what I was doing. I’d never even used Instagram before! I overthought things and became perfectionistic at times, but with the support of Natasha and her amazing Business Jump community, I found my way!
How many hours a week do you work on your business?
It varies from week to week but approximately 16-18 hours on average. Plus, all the random moments when I check emails or social media quickly and respond to messages and comments.
What are 3 of your most special ‘business wins’ you’ve had to date?
1. The moments I feel most proud of, are whenever a mum tells me that something I’ve written has helped them. That’s the reason I am doing this and I feel so honoured to be able to make someone’s life a little better.
2. I also receive quite a few requests to write about particular topics. It’s really special to me that someone feels comfortable enough to seek help with the challenge they’re facing and that they have chosen to ask me for that help.
3. I was so excited to be invited to run an in-person session on wellbeing for mums, as part of a broader children’s wellness program here in Melbourne. I love running in-person training and of course it’s a topic I’m passionate about, so it’s a wonderful fit.
Where do you want to be in 5 years?
Spending loads of time with my family. Running my business around the needs of my family, and wherever I am (I love that I can travel and continue to work so easily now). Supporting and connecting with mums all over the world, seeing positive changes in their lives. I’ve also got some ideas for my consulting business, so we’ll see how that I can juggle that too.
What is one piece of advice you’d give to someone thinking about starting their business?
I have learned that you don’t need to have all the answers. I know that sounds scary, but if you make a commitment, you will figure out how to make it happen. Things are seldom permanent and you can make adjustments as you learn. You definitely won’t be the only one experiencing that. There’s also plenty of support out there, you just need to ask for help.
Where can we find you?